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INTRINSIC VS XTRINSIC MOTIVATION

 
 
To Grow Or Not To Grow

If you don’t bring people on board; your business stands still, or lags behind the competition allowing them to take market share. 1 in 2 hires work out, making it even more critical to get it right. So what is the answer? How can I position myself and the business to hire great people; people that can instantly add value and can truly make a difference for my business moving forward?

Let us share with you some of the things we’ve learned over the past 20 years to help you get it right, save you time and money and to accelerate the growth of your business.

Society has changed and one of the biggest problems we have is; we’re leading & recruiting in the same way and expecting a different result.

Where we’ve come from

The first motivation system we had was all about survival. Its successor was built around external rewards and punishments; Carrots & Sticks. That worked fine for routine twentieth century tasks but in the 21st century this model is proving incompatible with how we organise what we do, how we think about what we do and how we do what we do. We need an upgrade.

Today’s New Model Type I (intrinsic) and Type X (extrinsic)

People want more say over what they do, they want to be happy, be more creative and feel fulfilled. We are more educated today therefore have more options. We want more autonomy, to feel part of something, something that will give back to the greater good.

The Carrot & Sticks model depended on and fostered Type X behaviour – behaviour fuelled more by extrinsic desires than intrinsic ones and concerned less with the inherent satisfaction of an activity and more with the external rewards to which an activity leads. In today’s society the upgrade that’s necessary for the smooth functioning of the 21st century business, depends on and fosters Type I behaviour. Type I behaviour concerns itself less with external rewards an activity brings and more with the inherent satisfaction of the activity itself. For professional success and personal fulfilment we need to move ourselves and our colleagues from Type X to Type I. The good news is Type I’s are made – not born and Type I behaviour leads to stronger performance, greater health and higher overall well-being.

 
 
 
Support you to develop
a strategy for growth
 
Help you drive consistent
leads and sales
 
Provide a measurable
return on your investment
 
Give you access to
funding for investment
 

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